Table 6 Follower’s framing of comments relating to posts initiated by the influencers
Influencer | Follower Comment Framing | Total | ||||||
|---|---|---|---|---|---|---|---|---|
Pro breastfeeding | Pro-BMS | Neutral/Other | ||||||
N | % | N | % | N | % | N | % | |
Mpoomy Ledwabaa | 534 | 52.2 | 229 | 22.4 | 260 | 25.4 | 1,023 | 5.6 |
Azwi Rambudaa | 100 | 29.4 | 150 | 44.1 | 190 | 55.9 | 340 | 1.9 |
Jessica Nkosia | 4 | 2.9 | 100 | 73.0 | 33 | 24.1 | 137 | 0.8 |
Nkateko Dinwiddya | 10,980 | 70.0 | 151 | 1.0 | 4 554 | 29.0 | 15,685 | 85.6 |
Nandi Madida | 500 | 68.5 | 20 | 2.7 | 210 | 28.8 | 730 | 4.0 |
Keke Mputhi | 235 | 59.6 | 5 | 1.3 | 154 | 39.1 | 394 | 2.2 |
Ntando Kunene | 4 | 16.7 | 15 | 62.5 | 5 | 20.8 | 24 | 0.1 |
Total | 12,357 | 670 | 5,406 | 18,333 | 100 | |||