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Table 5 Components of Burke-Litwin model (1992), related findings, and recommendations to facilitate uptake and implementation of the BFHI

From: Perspectives about the baby friendly hospital/health initiative in Australia: an online survey

Macro level

Components related to the BL model

Findings related to each component

Recommendation examples

1. External environment

1.1 Influence of infant formula industry via their formula promotion advertising

1.2 Influence of societal attitudes

1.3 Influence of social media

Minimising the impact of formula promotion on mothers, families, and communities

Ensuring that formula industry act responsibly within social media context

Improving public support of breastfeeding by improving societal knowledge and acceptance of breastfeeding

Improving the breastfeeding messages on social media

2. Leadership support

2.1 Government support and intervention

2.2 Policy support and implementation to facilitate uptake and implementation of the BFHI

2.3 Organisational leadership to facilitate uptake and implementation of the BFHI

Government intervention to promote the BFHI

Establishment of supportive policies to facilitate uptake and implementation of the BFHI

Evaluating and improving current policies and guidelines

Strengthening the WHO Code implementation by legislation

Develop and engage credible leadership to implement change

Providing adequate and essential resources

3. Mission and strategies

3.1 Setting strategies to achieve the BFHI accreditation

3.2 Setting strategies to maintain reaccreditation

3.3 Establishment of plans to check feedbacks to ensure maintenance of Ten Steps

Increasing number of accredited facilities

Prioritising facilities with lower than optimum breastfeeding rates (e.g. initiation rate) for potential BFHI accreditation

Prioritising facilities where best standard (Ten Steps) are not well established and/or practiced for potential BFHI accreditation

Checking feedback from health professionals, stakeholders, and consumers

4. Organisation culture

4.1 Organisational culture support of the BFHI uptake and implementation

Organisational cultural change -changing attitudes and practices-might be essential to implement the BFHI

Staff attitudes towards breastfeeding must align with the BFHI standards

Micro level

5. Management practices

5.1 Supportive management to implement the BFHI

Develop and engage reliable and supportive management

Managers must support staff to implement the BFHI by allocating required resources (e.g. free available educational materials) within facilities

6. Systems

6.1 Promotion of multidisciplinary team involvement

6.2 Establishment of an interdisciplinary team approach

6.3 Improvement in referral systems

Establishing strategies to harmonize involvement among professional groups towards BFHI

Improving inter professional collaboration

Ensuring the referral of mothers to supportive breastfeeding groups post discharge to ensure continuous care

7. Structure

7.1 Continuous monitoring of the BFHI

7.2 Implementing structural change within related facilities to improve care

7.3 Implementing structural change in models of care to improve care

Establishment of formal organisational structures to evaluate and/or monitor implementation of the BFHI

Establishment and promotion of breast-milk banks within maternity facilities

Promotion of continuous midwifery models of care

8. Work unit climate

8.1 Improving communication and/or interaction skills between healthcare staff and mothers

Providing a continuous relationship between mothers and staff during the care period

Improving communication skills between healthcare staff and mothers

Improving interaction skills between healthcare staff and mothers

9. Motivation

9.1 Motivating organisations and/or individuals to facilitate uptake and implementation of the BFHI

Reinforcing the public health impacts of the BFHI to motivate individuals and organisations

Using motivating agents to ensure forward movement with the BFHI implementation

10. Task requirements and individual skills/abilities

10.1 Improving breastfeeding and BFHI related knowledge amongst staff, mothers, family members, and community

Educating staff about the benefits of the Ten Steps

Establishment of compulsory breastfeeding training programs for staff

Providing up to dated and easily accessible training resources for staff

11. Individual needs and values

11.1 Addressing mothers’ needs and values

11.2 Addressing staff’s needs and values

Addressing cultural differences in BFHI guidelines

Providing culturally appropriate compassionate care for mothers

Identifying staff needs to provide resources accordingly

12. Individual and organisational performance

12.1 Successful uptake and/or implementation of the BFHI

Achieving successful uptake of the BFHI

Achieving successful implementation of the BFHI